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Customers looking for forex rates have to constantly struggle to find the actual Swiss Franc rates today in Cuddalore. This is because most websites only provide the base rate or the interbank rate on their websites. With BookMyForex now in the market, this is no longer a challenge. It is the only website in India that provides live and real time Swiss Franc exchange rates today in Cuddalore. Customers can buy/ sell their currency at live rates or at a rate they can ‘lock-in’ using the “Freeze the rate” option on the website to avail the best Swiss Franc exchange rates today in Cuddalore. Our other forex related products and services include CHF forex cards, CHF traveler’s cheques, money transfer and remittance services. Product delivery is done at our branches or at all Axis Bank and ING Bank branches, our nation-wide banking distribution partners. Orders can also be home-delivered free of cost.
Customers are simply being taken for a ride and exploited, when foreign exchange dealers base their forex rates on “today’s CHF rate in Cuddalore”. Little do customers know that in the the name of “today’s CHF rate in Cuddalore”, the rates charged by the currency exchanger are higher because they have to protect themselves from any losses owing to CHF price fluctuation on account of the CHF being traded globally just like any other financial security. Being a technology company our offerings go beyond the standard “today’s CHF rate in Cuddalore”. Other foreign exchange dealers in Cuddalore are simply exploiting the customers through the concept of a static “today’s CHF rate in Cuddalore. Most money changers charge a fixed rate for a particular currency on a given day, whereas actually the CHF rates fluctuate constantly all through the day, as is the case with stocks in a stock exchange. To protect themselves from any losses on account of price fluctuation, currency exchangers keep higher margins and therefore their rates are higher. “Today’s CHF rate in Cuddalore” therefore, is just a means to exploit the customer.
The foreign exchange market in India is fairly disorganized and there are several loopholes in the policies governing the market. Mr. Sudarshan Motwani, our CEO, who was earlier heading the foreign exchange division in HDFC Bank and ING Vysya bank, had established BookMyForex with a vision to revolutionize the forex market and make it more streamlined. Our services are already available across India.
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